why were menthol cigarettes marketed to black peoples For decades, Big Tobacco has engaged in targeted marketing of African Americans, who suffer high rates of tobacco-related death and disease. Menthol makes cigarette smoke less harsh (but just Report: Tobacco industry continuing decades-long
Report: Tobacco industry continuing decades long targeting of Black communities, women, youth with menthol products American Heart Association Big Tobacco Co opting Social Justice for Profit American Nonsmokers' Rights Foundation Menthol cigarette ads targeting the Black community throughout the decades A U.S. federal court found that tobacco companies knew that Black and young people smoked menthol cigarettes at higher rates and adjusted their marketing strategies to reach those groups. Learn more NEWS: Report: Industry Targeting Continues to Harm the Black Community Tobacco Free Colorado
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